Do You Want To...

get taken seriously

entice more clients

attract more readers

…and sell 700% more?

(One Brandgasmer did – read on for her story!)

With the Brandgasm 101 course, you'll have the tools to:

  • Design web graphics, headers, banners, badges and even eBooks like a professional
  • Write magnetic copy that separates you from the sea of sameness and helps you sell your stuff (with the help of a few tricks, of course)
  • And make your website do its one and only job: SELL FOR YOU

See a preview of the course here:

The best part? This course was made with love specifically for beginners. Even if you have no idea what a tagline is, and you can't doodle a stick figure to save your life, Brandgasm 101 puts you in the driver's seat – so even if you aren't sure if a business idea is going to work out, and you don't want to spend the thousands of dollars to hire professionals, you can still look like a professional – and make money like one, too. No creativity required – just learn the basics and you'll be surprised by what you can do!

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What will this do for my business?

In this course, Brandgasm 101 will:

  • save you between $2k-$5k+ (because you won't have to hire a designer or copywriter)
  • get you making money NOW – rather than later (because you won't have to wait until a hired pro can fit you into his or her busy schedule)
  • nix stress & the pending nervous breakdown (because you won't be restricted to a certain number of revisions for every header, badge, and button you need to create)
  • put you back in the driver's seat (because you'll be in control)
  • dramatically increase sales, clients, readers, and fans (because you'll look and sound like the pro that you ARE)
  • give you complete control over your business and brand, for life
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HOW

Sections 1 + 2: The Essentials of Design & Copywriting

The non-negotiable, must-know essentials of compelling design and copy. Because you wouldn’t shoot a gun without at least knowing the basics. Same same.

On The Design Side +

On The Design Side -

  • Jamie's personal design philosophy
  • The 6 essential, master-these-and-you-are-really-truly-good-to-go elements of design
  • 5 must-know design tips that'll improve your work tenfold
  • No-fail approach to creating your own color scheme
  • How to find the right colors for your brand
  • Quick & Dirty Guide to Color infographic
  • Typography 101: Crash course in how to use the best typography (hint: Times New Roman won’t cut it)
  • How to use white space to make your design go from amateur-hour to pro
  • Why balance matters and how to use it to your benefit. (Remember: there’s beauty in symmetry!)
  • What designers mean when they say “clean lines” and other jargon-y terms you can understand and use to sound really smart
  • What natural edges are and how to use them for big impact

On The Copy Side +

On The Copy Side -

  • The critical importance of compelling copy - what’s all the hoopdelah? Can’t I just write from the heart? (The answer: No.)
  • Good copy versus bad copy - and how to instantly recognize it (so you can learn and never make those same mistakes) (This, by the way, is a curse - you will never look at copy the same again.)
  • The non-negotiable, single most important thing that will transform your copy more than anything else – and my own repeatable, step-by-step formula for mastering it
  • The actual broken-down mechanics of compelling copy - you’ve learned how to identify it, but what actually makes it good?
  • How to use each element and apply it to any context, topic or industry to enhance your image, connect with your customers, and sell MORE

Section 3: How To Make An Amazing First Impression

Website headers, naming things, and impactful taglines. They’re the first thing people see, and they’ve got to make an impression. You want to be taken seriously? Give people a reason to take you seriously.

On The Design Side +

On The Design Side -

  • Use the above essentials of gorgeous design to make impactful, professional headers
  • Header layout and examples to help you get a head start
  • Learn how to accentuate your tagline, rather than leave it untouched and discarded
  • A no-holds-barred behind the scenes look at Jamie's thought process when creating headers
  • Screencast with step-by-step instruction on how to create beautiful drop shadows, bevels, and letterpress text
  • A texture file that includes hundreds of patterns to add detail to your designs
  • Photoshop template to help you get started making those ribbons you've seen everywhere, plus a screencast to help you use them!
  • A big pack of custom shapes plus how to use them in your designs

On The Copy Side +

On The Copy Side -

  • What makes for a memorable name?
  • Name brainstorming 101 - there is a trick to this, you know - and how to end up with at least 20 solid blog, business, service or product names (you won’t know which one to pick) (that’s a good thing!)
  • Why taglines are a non-negotiable piece of your marketing
  • And tagline writing 101 - How to write one that will instantly have our ideal prospects wanting more.

Section 4: How To Create a Sales Page That SELLS

From designing the DIY sales page elements – think buy now buttons, product badges, headlines, subheadlines, section dividers, testimonial boxes and more – all the way down to crafting sales page copy – from headlines to drool-worthy bullet points to calls-to-action and more, this week we’re teaching you how to get more sales. Period.

On The Design Side +

On The Design Side -

  • Learn how to use bevels, strokes, gradients, and drop shadows to transform a button from a flat, boring rectangle into one that demands to be clicked!
  • How to create amazing headline structures with only a few simple steps
  • Learn how to properly use headlines, subheadlines, and section dividers to provide easy scanning to your sales page
  • Create amazing, custom testimonial boxes. (Hint: the ones from the Photoshop shapes are done and done again.)
  • A no-holds-barred behind the scenes look at Jamie's thought process when creating the branding & sales page for Brandgasm 101
  • Includes templates!

On The Copy Side +

On The Copy Side -

  • A play by play of the most important copy elements your sales page has to have - and in what order to write them to make your job easier, make your copy stronger, and actually enjoy the process
  • The #1 thing you need to know about sales page copy before you write anything
  • Headlines - you know they’re important, but you cringe just thinking about them. We'll show you a formula for making headline writing WAY, WAY easier - and still come out with better headlines than anyone around. Fact.
  • The other elements of your sales page - what you need to get the job done. (With job being defined as converting the prospect into a customer – whether they pick up the phone, push a button, email you or do something else.)

Section 5: How To Build A Cohesive Brand

Making PDFs, business cards, and all other marketing materials look (and sound) pro. From eBook covers and keeping brand cohesiveness with your designs, to writing hooks and the most tempting of teaser copy, nothing about you will be plain Jane – or John – ever again.

On The Design Side +

On The Design Side -

  • Learn how to properly utilize the space on a business card to say what needs to be said without being cluttered
  • Learn the basics of product badges with an easy-to-follow screencast
  • Create headers for your documents that will look professional and catchy
  • Create covers that will have people clamoring to read your eBook
  • Use your cohesive brand to add a personal touch to every single document you send out
  • Includes templates!

On The Copy Side +

On The Copy Side -

  • What teaser copy is and when you need it
  • The secrets to coming up with a catchy hook that will not only get their attention, but elevate what you’re selling, make it feel fresh, and cause insta-desire
  • The step-by-step, plug-n-play process for taking the hook idea, and turning it onto a paragraph of teaser copy that you can use to promote yourself everywhere
  • How to write and deliver an attention-grabbing elevator pitch

Section 6: How To Leverage Social Media

Designing professional-looking Twitter backgrounds and Facebook cover images, and learning how to write effective profiles (read: ones that get clicked, and lead to more business) and social media updates. Let’s get ‘em talking.

On The Design Side +

On The Design Side -

  • How to create a cohesive brand across all your channels
  • How to make a unique and interesting Twitter background that demands followers the second they get to your page
  • How to create a Facebook cover image that isn’t cut off by that pesky avatar and says everything people need to know about what you’re about
  • How to create those beautiful custom social icons
  • Includes templates!

On The Copy Side +

On The Copy Side -

  • How to come up with just the right ingredients for being compelling with a few short words and sentences.
  • The one thing you should never say on your social media profiles
  • The one thing you must say if you want to get followers
  • Putting it all together + knocking it out of the park

BONUS SECTION: Brandgasm 101 Grab Bag!

On The Design Side +

On The Design Side -

  • Screencast tutorial on how to add color filters to images and make them pop!
  • How to create those clever Pinterest-style quotes and get your social sharing on
  • Add a little bang to your website by creating a great favicon and give people a sneak of who you are before they've even landed on your website

On The Copy Side +

On The Copy Side -

  • Forget "finding your voice" – learn how to effortlessly tap into the one that's already there, attract the right people to your work, and then stop worrying so damn much (and focus on business, instead)
  • Learn the insider's trick to get people to actually enter their email address and OPT-IN – without uttering the word "newsletter" once. (Or ever, for that matter.)
  • The fine art of writing your home page copy - and what you should be writing, instead (hint: It's not about you.)
  • How to write an About Page (the most widely read page on any website) that gets people to instantly say, "Yes, THIS is exactly what I was looking for." And if they weren't looking for it? How to ensure they'll want a piece of you anyway.
  • And last but not least, how to write a Service Offerings page that gets people to BUY with just a handful of words. Listing out "Option 1, Option 2, Option 3" and prices is not doing you any favors. This is more psychological than you think.
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Once You Purchase:

You'll be taken to a download screen where you can access the course. You'll also receive an email with the same information for safe keeping, of course. The course includes:

  • Prep materials to help you get started (including how to download Adobe Photoshop for FREE. Pro tip – ooh!)
  • All seven pieces of the course, outlined above
  • Bonus #1: recordings of the six Q&A calls we had during the live course
  • Bonus #2: recording of the live Photoshop webinar that was hosted by Jamie & Ash

For each of the seven pieces of the course, you’ll download about 2 hours worth of tools and learning materials that you can work through at your own pace. We understand how busy you are, and that your time is precious, so instead of requiring you to show up for lengthy, live training sessions, you can expect to only receive exactly what you'll need to take control of your own brand for good. course materials will include: screencasts, cheat sheets, tutorials, and PDFs that will be simple to understand and easy to integrate into your business right away.

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student showcase

Using just the Brandgasm 101 course, our students have gone from having zero knowledge in graphic design or copywriting, to hand-creating eye-popping websites, graphics and copy that sells, including one student who saw a 700% increase in landing page conversions on a book she wrote. Now THAT'S what we call a Brandgasm.

See a few from our student showcase below! Or, grab the Brandgasm course today and join the Brandgasm community, where students post daily for feedback on their designs, their copy, and their businesses as a whole. We'll see you in there!

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WHO

TMFproject is led by Ash Ambirge, the go-to copywriter + online marketing sexpot for businesses + brands who want PERSONALITY. (Oh, and money. Money is nice.) Featured in Entrepreneur Magazine for her marketing shenanigans, to writing for celebrities like Adrian Peterson of the Minnesota Vikings and the Demi + Ashton Foundation, she gets around. She’s also served as Director of PR for everyone’s favorite email marketing company, AWeber, and takes pride in having once written the world’s most shameless Seinfeld teaser commercials for the FOX Network.

Shatterboxx, led by Designer and Founder Jamie Varon, is a boutique web design firm specializing in design and branding for fantastic businesses and bloggers. With a focus on hitting the sweet spot between professionalism and tons of personality, the Shatterboxx family of clients includes national retailers (like Bed Bath & Beyond), travel bloggers, online parenting magazines, blogging conferences, authors, coaches, musicians, and more. In addition to design, Jamie is also a self-proclaimed expert in binge-watching TV shows and Googling the world's prettiest apartments.

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Grab the course now

What happens after I purchase?

  1. You'll be taken to a screen that confirms your purchase and will give you instructions on how to download your materials.
  2. You'll promptly receive your registration welcome email that will reiterate your instructions.
  3. You'll also receive instructions on how to join the Brandgasm community, where members post DIY copy and graphics every day, helping each other maximize their success by giving feedback and cheering you on

The Course

$199
  • The full downloadable version of the Brandgasm 101 course, including all 7 fundamental pieces to transform your brand from gah to gasm!
  • A big pack of easy-to-use, can't-find-em-anywhere-else design templates to make creating explosively gorgeous things that much easier
  • Cheat-sheets which you'll refer to again and again while you're building your powerhouse brand
  • Access to the Brandgasm community where you can share your work and receive design/copy critiques from your peers
  • Bonus #1: Access to the six light 'n loose ask-anything conference calls that were recorded during the live class
  • Bonus #2: Access to the previously-recorded ask-anything Photoshop webinar where Jamie went over the basics of Photoshop + much more!
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Still Hesitating?

We don't take this investment lightly. But we also know this will pay for itself – and then some – with a dramatic increase in sales, customers, and clients.

The bottom line is that, in order to be taken seriously and to see the results you want and deserve with your business, you need to look and sound like a pro. That either means hiring a designer and copywriter every single time you need to launch a product, create a contract, or anything in between - or it means you need to invest in yourself and learn the DIY approach so that you can take control of your own brand, for good.

Option 1: Hire a designer & copywriter

$6,000+ for a one-time service

Option 2: Learn how to do it yourself the easy way from Brandgasm 101!

Just $199 to learn the DIY secrets to design and copywriting that will let you create exactly what you want, when you want it, forever. (includes the sharpest personal insights, knowledge, tricks, and industry secrets on design, copywriting and branding from two industry leaders who charge upwards of $150 per hour for consulting alone)

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